Senior Associate

Bradley J. Zentz

Brad's practice focuses on the U.S. and foreign patent prosecution of mechanical-related technologies and trademark prosecution across all industry groups. He received a B.S. in Civil Engineering from the University of Washington in 2013, focusing on structural engineering. He was awarded a J.D. (with Honors) from the University of Washington School of Law in 2017.

Brad is an experienced member of our mechanical patent and trademark teams. His experience with patents includes all aspects of procuring and enforcing patent rights in a variety of mechanical and electro-mechanical technologies, including preparing new applications, prosecution, and post-issuance counseling and enforcement. .

Brad is also an expert in trademark law with years of experience across a wide spectrum of issues. His trademark experience includes domestic and worldwide clearance searching for all types of marks, strategic counseling on filing strategy and overall portfolio development and maintenance, all aspects of prosecution, and post-registration monitoring and enforcement. Brad has prepared cease and desist letters and coexistence agreements, filed cancellations and oppositions before the TTAB, prepared UDRP petitions for disputed domains, and participated in a successful expungement proceeding before the USPTO. He has also worked on terms of service and privacy policies for websites and software.

During law school, Brad worked at Seed IP as a law clerk and was also a member of the UW Entrepreneurial Law Clinic where he provided pro bono intellectual property counseling to low-income local small businesses.

Before joining Seed IP, Brad served as a research assistant in the UW Structural Research Laboratory and as a legal intern at Expeditors International (Seattle).

University of Washington School of Law

J.D. (with Honors) 2017


University of Washington

Civil Engineering

B.S. 2013

Brad is admitted to the Washington State Bar and is registered to practice before the U.S. Patent and Trademark Office. He is a member of the King County Bar Association (KCBA), the Washington State Patent Law Association (WSPLA), and the International Trademark Association (INTA).


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Honors & Awards

Listed in “Ones to Watch” - The Best Lawyers in America®, 2022-2024

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The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

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How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.